According to WARC‘s Global Ad Spend Outlook 2023-‘24 study, global advertising spends are projected to skyrocket by 8.2% in 2024, catapulting the market past the monumental $1 TN mark for the first time in history. So, what lies ahead for marketers? Top 5 advertising trends of 2024 that marketers should know Let’s take a look at the top advertising trends of 2024, that will define how advertisers – brands & marketers alike, should plan their branding activities over the rest…

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