In the digital ad world, efficient media buying is the make-or-break strategy. Inefficient wastage of ad spends can tank even the best of ad campaigns. This underscores the important role of targeting and planning in any advertising strategy, a core competency of mCanvas through managed and programmatic ad campaigns. unlocking the media universe: where targeting reigns supreme Targeting lies at the heart of any effective media buying and planning strategy. It’s the art of delivering the right message to the…

Read More Read More