work at mCanvas

Marketing Marketing and PR Specialist (Mumbai, India)

We are a bunch of creative and technology-driven mavens that are on a mission to make mobile content and ads engaging. We pride ourselves on creating unique, compelling stories and telling them with an interactive style.

mCanvas is looking for an experienced Marketing and PR Specialist for our Mumbai office. The candidate will nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

We at mCanvas strive to go beyond the usual & the drab. If A Young Competitive Work Environment, Casual Dress Code, Flexible Working Hours, Movies, Sports Events, Flexible Leaves, 5-day Work Week (Mon-Fri), Recreational Facilities are your cheat-codes, then you’re sure to win at mCanvas.

Responsibilities

  • Manage all communication, digital presence and public relations
  • Develop marketing communications plan including strategy, goals, budget, and tactics
  • Develop media relations strategy, seeking high-level placements in print and online media and identifying speaking opportunities
  • Create content for press releases, articles, case studies and presentations
  • Leverage existing media relationships and cultivate new contacts within business and industry media
  • Liaising with, and answering enquiries from media, individuals and other organizations often via telephone and email
  • Monitor, analyze and communicate PR results on a quarterly basis
  • Evaluate opportunities for partnerships, sponsorships, and advertising on an on-going basis
  • Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programs
  • Maintaining and updating information on the organization’s website

Required Skills

  • 1 to 2 years experience in content writing, social media management and public relations
  • Knowledge of web technologies, devices, and digital landscape
  • Experience in creating marketing and promotional materials, both print and electronic
  • A solid command of the English language (grammar, spelling and vocabulary)
  • Self-starter who is eager to take on new professional challenges, and looking for a role with enormous growth potential

About Us

About mCanvas
mCanvas is an experiential storytelling platform that helps brands emotionally connect with their audiences on small screens. Our mobile ads and content marketing solutions make experiences interactive and memorable by etching phone sensors and device features in to the brand narrative. mCanvas is creating 'wow' moments every day by reinventing formats, building tools and providing a marketplace (of 70+ publishers like Moneycontrol, RepublicWorld, TheHindu, ScoopWhoop, and SportsKeeda) to run these experiences at scale. To see our award-winning work and learn more visit mCanvas.com

About Affinity
Founded in 2006, Affinity is an independent advertising technology company specializing in creating brand and performance led advertising products. It owns and operates 3 unique advertising products – mCanvas, SitePlug and Display SSP. For more info, please visit Affinity.com

To apply, please send your resume to careers@affinity.com